THE FIRST CARS WERE HAND - ASSEMBLED from individually built parts, a time - consuming procedure that required skilled mechanics and made cars very expensive. This problem was solved, made cars very expensive. This problem was solved in America by a Detroit car manufacturer named Henry Ford; he introduced mass - production by using standardised parts, and later combined these with a movie production line. The work was broguth to the workers, each of whom performed a simple task in the construction process as the chassis moved along the line. The first mass - produced car, The Ford Model T, was launched in 1908 and was available in a limited range of body styles and colours. However, when the production line was introduced in 1914, The colour range was cut back; The model T became available, as Henry Ford said in "Any colour you like, so long as its black" Ford cut the production time for a car from several days to about 12 hours and eventually to minutes making cars much cheaper than before. As a result by 1920 half the cars in the world were Model T Fords